Tech Goes Big On Super Bowl LVI Commercials

Tech was exceptionally well represented during Super Bowl LVI. In fact, the bulk of this year’s commercials seemed to be tied to tech platforms and services.

Here is a list of the commercials tech spots that ran during the Super Bowl…

Amazon gave us a glimpse into what life would be like if Alexa read minds
AT&T had a commercial for its fiber network that pitted Ashton Kutcher’s wife and ex-wife against each other for the Most Admired Alum award from the high school both attended
Booking.com highlighted that while they might not be great at naming, they are great for travel needs
Caesar’s Sportsbook has joined the tech gambling arena and used the Mannings to help “pass the gravy”
Coinbase made history by being the first crypto Super Bowl ad with their bouncing QR code which was popular enough that it caused their site to crash (story linked below)
Disney+ reminded us all that they are the home of many a G.O.A.T.
DraftKings made sure users would login to see if their accounts were the five lucky accounts to have a $1 million added to them to bet on the game
E*Trade brought the baby advisor back from “off the grid” to make sure the masses knew there were better resources than social media to get sound financial advice
Expedia reminded us to focus on life’s experiences and not simply “stuff”
FTX took a walk through histories doubters of great ideas as it encouraged us not to miss the opportunity to get into crypto
Google introduced the world to Real Tone on their Pixel 6
Greenlight used Ty Burrell to highlight how not to manage your finances
Headspace let the world know we can now all sleep with John Legend
Intuit had a spot that showed entrepreneurs how they could combine QuickBooks with their newly acquired Mailchimp to run their businesses easier
Meta showed how Quest 2 could bring old friends together while also making us long for restaurants with animatronic shows
Rakuten took to the poker table to push their cash back app
Rocket Mortgage made sure everyone knew that if you want to get your own Barbie Dream House, make your offer as competitive as possible by having a verified approval in hand
Salesforce used its time to push people to focus on the very real issues facing planet earth vs. virtual worlds
Squarespace had a play on Sally selling seashells by the seashore
T-Mobile had a pair of spots. One pushing their 5G home internet, as well as one pushing owners of 5G compatible phones to make the switch and “do it for the phones”
TurboTax highlighted that they have live specialists to help no matter how complex your taxes are
Uber Eats made sure people know they can Uber a lot more than food alone
Verizon had Jim Carrey reprise his Cable Guy character in their ad for their 5G home offering
Vroom used Flake the Musical to appeal to people looking to sell their cars vs. the buyers